The Effects & Influence of Marketing on Consumer Habits
| dc.contributor.author | Grim, Samantha | |
| dc.date.accessioned | 2023-10-31T19:42:01Z | |
| dc.date.available | 2023-10-31T19:42:01Z | |
| dc.date.issued | 2020 | |
| dc.identifier.uri | http://hdl.handle.net/20.500.12648/13433 | |
| dc.description.abstract | To conclude, there are a multitude of things in which influence consumers shopping habits in terms of household choices they make when shopping. The differences in men and woman, consumer behaviors, and variables will always be constant, but also changing. Through qualitative research, brands and companies will be able to keep up to date with the ever-changing market. We find that key variables, one being package design, influence consumer’s decision to buy. These types of research give conclusions to answer my initial research question, what influences consumers shopping habits and the choices they make when shopping? | |
| dc.subject | First Reader Ursula Heinrich | |
| dc.subject | Capstone Paper | |
| dc.subject | Semester Summer 2020 | |
| dc.title | The Effects & Influence of Marketing on Consumer Habits | |
| dc.type | Capstone Paper | |
| refterms.dateFOA | 2023-10-31T19:42:01Z | |
| dc.description.institution | Purchase College SUNY | |
| dc.description.department | Liberal Studies | |
| dc.description.degreelevel | Bachelor of Fine Arts | |
| dc.description.advisor | Heinrich, Ursula | |
| dc.date.semester | Summer 2020 | |
| dc.accessibility.statement | Purchase College - State University of New York (PC) is committed to ensuring that people with disabilities have an opportunity equal to that of their nondisabled peers to participate in the College's programs, benefits, and services, including those delivered through electronic and information technology. If you encounter an access barrier with a specific item and have a remediation request, please contact lib.ir@purchase.edu. |
