The Dynamics of Infographics: Transforming Tabular Data into an Interactive Story
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Keyword
Alberto Cairoauthor-driven
dynamic
elections
infographic design
infographics
interactive
interactivity
reader-driven
social media
static
storytelling
Tableau
Trump
tweet
visual communication
visualization
Date Published
2018-05
Metadata
Show full item recordAbstract
Election campaigns can be heated, and sometimes controversial, where statements candidates make are dissected, analyzed, and scrutinized by news media, talk shows, publications, and now social media. The 2016 election between Donald Trump and Hillary Clinton was no different. Trump’s combustible use of Twitter as then-candidate and nowpresident continues to make headlines, fueling barrages of re-tweets, replies, memes, and so on. This thesis project examines a tweet Donald Trump made about winning the 2016 election in a landslide and uses official election results published by the Federal Election Commission (FEC) to debunk that claim in an interactive infographic created in Tableau. This paper examines infographic design and highlights types of infographics, infographics and cognition, interactivity in infographics, and good design principles. This paper then walks through the construction of the interactive infographic in Tableau while noting the design process used and principles applied. An evaluation of Tableau as a visual design tool is also provided.Description
A Master's Project submitted to the College of Arts and Sciences at SUNY Polytechnic Institute, Utica NY in partial fulfillment of the Master's of Science Degree.