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Using Tables, Charts, Maps, and other Visuals: Guidance for Better Management Reports and Papers

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Readers/Advisors
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2023-10
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Abstract
They say a picture is worth 1000 words. The picture should be in focus and it helps if it is in color. And the eye should be drawn naturally to a central point. After looking at the picture, you should come away with an image that lasts and is meaningful. Charts and tables can do the same thing. Their eye appeal cannot compete with a color picture from National Geographic, but they can get your attention, make a point, or capture an idea in visual form. Interest rates are falling at an increasing rate. Words cannot say that as well as a one line chart. A mixture of numbers, graphs, words, and illustrations is livelier than any of these by themselves.
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This guidance primer was developed and adapted from an earlier report: B.F. Stanton. 1987. MAKING TABLES AND CHARTS. A.E. Ext 87-17. Department of Agricultural Economics, New York State College of Agriculture and Life Sciences. Cornell University, Ithaca, New York 14853. Available at: https://dyson.cornell.edu/outreach/extension-bulletins/ Dr. Stanton’s guidance from the 1987 publication remains full of valuable insights for a variety of writers. With permission we borrowed generously from the summaries and key points in Stanton’s report, adapting it for a public management audience. In our revision most examples of tables, charts etc. have been substituted with examples more germane to our primary audience – master’s degree students in Public Administration.
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This publication has been checked against freely available accessibility tools and deemed accessible. Should you have a problem accessing it, please email archives@brockport.edu for assistance.
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