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Wilson, David
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Spring 2025
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2025
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Abstract
This senior project explores the identity and experiences of Hispanic individuals who fall under the label of "No Sabo," a term often used, sometimes jokingly and sometimes critically, to describe Latinx individuals who are disconnected from the Spanish language or certain cultural traditions. Through a multimedia campaign, personal outreach, and a campus-wide event, this project seeks to reclaim the term "No Sabo," reframe its meaning, and highlight the emotional and cultural complexities that come with growing up Americanized.
The project began with a community call inviting students who identify with the "No Sabo" experience to participate by submitting photos and short personal bios. These were transformed into digital and printed campaign flyers, which have been posted around campus as a way to increase visibility and create moments of reflection. Participants' stories were also featured in a slideshow presentation, offering honest insight into how cultural loss, language barriers, and generational differences shape identity today.
In collaboration with Lizz from the MultiCultural Center, this project culminates in a community event designed as a safe and inclusive space for sharing, storytelling, and connection. The presentation emphasizes not only the challenges of cultural disconnection but also the beauty in hybridity – the strength, adaptability, and connection that can grow even when language is lost.
This work challenges binary ideas of what it means to be "Latino enough" and instead celebrates the full spectrum of cultural identity. Through conversation, campaign design, and community engagement, the project invites others to reflect on their own experiences and affirm that being Hispanic isn't defined by fluency, but by history, heart, and belonging.
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