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Journal Title
Readers/Advisors
Gibson-Brehon, Dawn D.
Journal Title
Term and Year
Spring 2023
Publication Date
2023
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6225_Malorie_Hinchy.pdf
Adobe PDF, 192.98 KB
Research Projects
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Abstract
Research on how the development of social media and social media influencers has impacted the marketing industry and the ways in which companies or brands choose to market their products.
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